ZANGER studio - Paula Zanger Licensing - Dinnerware

Oysters & Pearls: White, ombre, rhythm of dots and dashes,platnium metallic.

LUXURY: American Luxury reflects present perspectives of classicism, modernism and cutting edge. Enjoyable, expensive, but not essential. Paula Zanger's Luxury Dinnerware Collection has a surface in which color creates an atmosphere framed by an opulent composition, able to quietly enrich elegant celebrations. Specifically designed to expand and elevate the SASAKI brand, this Luxury program was historically inspired by commemorative plates. Primarily an article on a Presidential Plate Collection which focused on the opulence of the gold metals mixed with vibrant eighteenth century glazing techniques. The Metallic rim-pattern frames keep the radiant color contained thus, sophisticated. These simple borders give a nod to both American Art Deco architecture such as the Chrysler and Empire State Buildings while the whimsical use of gold and platinum is reminiscent of Wiener Werkstatte's.

Ideas of illumination, light awash, inventive innovation. Presently, I think the influence of computer monitors in our daily lives makes for our visual experience of color to appear to be lit from within. Therefore product colors need to be slightly brighter to remain current in the eyes of the consumer. Such beautiful cliches, as dawn and twilight evoke universal images and memories that consumers (hopefully) can and will automatically relate to. Flowers and people are living, thus illuminated, whether as an organism or personality! Natural, "living", gradients of color. METAPHORS: Glowing Sunset, Iridescent Sky, Ocean, Earth Metal. DESIGN IS A VISUAL LANGUAGE. (Tangible poetry!)